Collection of video interviews to company managers and communication experts, to provide VET students that want to become web designers and/or social media managers a better understanding of companies’ expectations according to a Work Based Learning approach.
The interviews organized in thematic areas can be used by VET learners autonomously or by VET trainers to enrich their classroom activities with specific knowledge, competences and skills coming directly from real business case scenarios.
The video lessons focuses on the following thematic areas:
- The company web site
- The social media marketing strategies
- The visual identity