Lifelong Learning Programme

This project has been funded with support from the European Commission.
This web site reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

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Video Interview

Collection of video interviews to company managers and communication experts, to provide VET students that want to become web designers and/or social media managers a better understanding of companies’ expectations according to a Work Based Learning approach.
The interviews organized in thematic areas can be used by VET learners autonomously or by VET trainers to enrich their classroom activities with specific knowledge, competences and skills coming directly from real business case scenarios.
The Video Interview focuses on the following thematic areas:
  • The company web site
  • The social media marketing strategies
  • The visual identity

Video Interview with Camilla Calderoli, from Marina Rizzini, who describes the importance of visual identity in the world of fashion

Thematic area
Visual identity of the company
Name of the entrepreneur
Camilla Calderoli
Name of the Company
Marina Rizzini
Economical Sector
Textile
Country
Italy
Main Contents of the Video Lesson
Camilla Calderoli, in quality of knitwear designer, tells the story of the company and gives information about their work, machines, employees and target clients. She focusses on the importance of their visual identity as they work in fashion industry. They work a lot with Instagram, Facebook and their new website.

Project funded under the Erasmus+ program.

This project has been funded with support from the European Commission. This web site reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.