This project has been funded with support from the European Commission.
This web site reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.
Collection of video interviews to company managers and communication experts, to provide VET students that want to become web designers and/or social media managers a better understanding of companies’ expectations according to a Work Based Learning approach.
The interviews organized in thematic areas can be used by VET learners autonomously or by VET trainers to enrich their classroom activities with specific knowledge, competences and skills coming directly from real business case scenarios.
The Video Interview focuses on the following thematic areas:
The company web site
The social media marketing strategies
The visual identity
Video Interview with Cinzia Imberti, from Beltrami Linen, who describes the importance of a good visual identity
Visual identity of the company
Name of the entrepreneur
Name of the Company
Main Contents of the Video Lesson
Cinzia Imberti, CEO of Beltrami Linen, introduces herself and her linguistic studies telling how she started her career into the company.
In this video it emerges a strong importance of “the first impact” of pictures in a website. Cinzia prefers fast websites in which it’s easy to navigate and see pictures of products without being annoyed by loading times.
This project has been funded with support from the European Commission. This web site reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.